Media Partners
First and only knowledge portal covering rural India. With a saga of vision and enterprise, we have launched India's first and only portal 'www.ruralmarketing.in'혶 on rural India, a showcase providing factual, analytical and all inclusive information and insight on Indian hinterlands and country's first dedicated web portal acting as single window for on activities and developments happening in rural India.
The portal with a global perspective acts as a gateway to the hinterland. It not only keep you abreast of development, innovation and transformation taking place in rural India, but also provides a platform for rural masses to showcase their journey towards transformation. The strength, which stands us out, is the speed of data and fact collection from the grass root and the equally speedy feed to the portal.
uralmarketing.in takes pride in building a platform where all the Marketers, Researchers, Students, Entrepreneurs, Policy Makers, Farmers, NGOs. Key Opinion Leaders can share their knowledge and experience and benefit each other.
India's first and only magazine on Rural India. To further strengthen the flow of information and updates for the stakeholders, we have launched a monthly magazine called 'Rural & Marketing'혶. where it helps corporate in shaping their business strategies on how to target the rural India and its untapped potential, it also intends to act as a guiding force to the policy makers on how to understand the real 'Bharat' and the dynamics of rural India. The critical insights, business case studies and analytically & informed stories from experts in the field featured in the magazine keeps the faculty and budding managers abreast with the multi-faceted aspects & finer dimensions of rural markets and rural marketing that otherwise go un-noticed in the mainstream media.
Indian Journal of Marketing is a double blind peer reviewed refereed monthly journal, which is
being published since 1968. It is an authentic research publication dealing with the following topics:
marketing, advertising, consumer behaviour, sales management, advertising & promotion
management, marketing strategy, customer loyalty, marketing segmentation and targeting,
customer value modelling, business information systems (MIS), business law, communication, direct
marketing, e-commerce, global business, marketing research, marketing theory & applications,
office administration/management, retailing, sales/selling, services, online branding, strategic use of
IT, multichannel marketing, digital marketing, social media and social networks, viral marketing,
mobile marketing, direct and interactive B2B marketing, and agricultural marketing among others.Being a continuous medium of marketing education, it enjoys the readership of academicians, students, and marketing managers from top B-schools, universities, and colleges in India and abroad. Its objective is to disseminate knowledge, which ensures good practice of professional marketing. By encouraging research and thinking, it attempts to contribute to a better perception of marketing theories, its framework, resources, structures, systems, processes, and performance of organizations. Its focal point is on research and reflections relevant to academicians and practicing managers.
Indian Journal of Marketing is indexed/abstracted in Elsevier's Scopus (SCImago Journal Rank : 0.195 , Source Normalized Impact per Paper (SNIP) : 0.147) ; the Cabell's Directory of Publishing Opportunities, USA; Ulrich's International Periodicals Directory, USA; Index Copernicus Journals Master List, Index Copernicus International, Poland; Indian Science Abstracts (ISA - NISCAIR) ; and Google Scholar . The Index Copernicus Impact Value assigned a value of 8.01 to Indian Journal of Marketing. The NAAS Rating of Indian Journal of Marketing (conferred by the National Academy of Agricultural Sciences, New Delhi (a Govt. of India Institute)) is 3.89 on a scale of 10.